Clarks Originals x Yorkshire Tea | Collaborative Collection Concept
Unit: Visual Communications 2
Co-branding project, which would feature a limited edition shoe collection with branding from both Clarks & Yorkshire Tea and an introduction of new Yorkshire Tea tea blends with the aim of increasing their Gen-Z customer base.
![](https://cdn.myportfolio.com/74a2566d-8a96-41cd-a4e6-52eebea629b4/de4cfdb2-e3b2-4fc7-a547-77cb130c2f4b_rw_3840.png?h=2f4502821872bfddefb4ba9667e5c4a2)
![Mint & Caramel](https://cdn.myportfolio.com/74a2566d-8a96-41cd-a4e6-52eebea629b4/f7fcb1df-bab1-40bf-a4ae-6b1b78775b90_rw_1920.png?h=eeafcb735bfceb1e58a842b6f93594a0)
Mint & Caramel
![Lychee & Elderflower](https://cdn.myportfolio.com/74a2566d-8a96-41cd-a4e6-52eebea629b4/fffc74e0-cd83-4fdd-bfd0-2907179b6bee_rw_1920.png?h=a2ddcef846cd38964545fa34a5caa591)
Lychee & Elderflower
![Stamped Logos into Shoe Packaging, edited in Tea Mug](https://cdn.myportfolio.com/74a2566d-8a96-41cd-a4e6-52eebea629b4/aec4df65-dc66-4b33-b2a1-4b6b7533a8df_rw_1920.png?h=c0fae720168feae54861030af75fcb67)
Stamped Logos into Shoe Packaging, edited in Tea Mug
![Tea Packaging](https://cdn.myportfolio.com/74a2566d-8a96-41cd-a4e6-52eebea629b4/b6e0c65a-ff1a-49a0-8900-0d78cc25966a_rw_3840.png?h=de3fcf83f3c49abd9bc207ca9473abc1)
Tea Packaging
![](https://cdn.myportfolio.com/74a2566d-8a96-41cd-a4e6-52eebea629b4/c17286ab-b1be-4897-8cd9-021657f9a218_rw_3840.png?h=5fc570aa29b69d28255b3213a9703dfb)
Pop-up Event Experiential Marketing Concept